Audio Production Commercial

Eagle Movers Radio Ad

As an electronic media minor, in my audio production course I collaborated with a “client” in the electronic media copywriting class and produced their radio ad. My client wrote the radio ad while I produced the audio, gathered talent for the second announcer, and implemented any SFX and edits in post to make the radio ad come to life.

Eagle Movers Radio Ad

  • Used copywriting expertise to communicate suggestions and feedback with client to improve the radio ad.

  • Collaborated new ideas with client to achieve desired quality.

  • Produced radio ad in studio, operating necessary equipment such as microphones and the mix board.

  • Acquired and collaborated with talent member for announcer two.

  • Implemented SFX in audio mix down to promote a realistic depiction of a quality commercial.

  • Improved audio quality in adobe audition during post to manipulate frequencies to enhance voices.

  • Increased proficiency and skillset in adobe audition utilizing tools such as the parametric equalizer, compression, DeEsser, and hard limiters.


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